A series of branded content for ticket outlet giants Skiddle, telling the stories a 3 of music groups destined for big things
Skiddle are on a mission to give music fans a fairer and smarter way to discover music events they love. They approached us to create a series of films about 3 fast rising music groups to support their mission narrative.
We shot the 3 mini documentaries across a number of days in our trademark handheld style. Each project mixed interviews, archive footage and live performances to bring the stories to life in an engaging and edgy way.
The films were Skiddle’s best performing content ever, racking up over 200k organic views and thousands of earned shares online. The series helped boost ticket sales and brand affinity amongst music fans.